True Price is global movement of governments, businesses, and customers that take action in incorportating environmental and social costs in prices.

We envision a world where all products are sold for a true price to enable a sustainable global economy.

Our mission

The mission of True Price Foundation is to create and uphold a standard for the adoption of true prices, creating sustainable value chains while ensuring that basic products such as food remain or become affordable for everyone.

Our impact

To achieve it, the Foundation carries out three core activities:

Standard

The True Price Standard ensures a consistent and transparent method for calculating true prices. True Price Foundation makes it available to professionals who want to apply true pricing in practice. It is updated annually, based on the most recent scientific insights.

Global Partnership

The Global Partnership for the True Price of Food enables actors in the food sector to embrace and apply true pricing on a large scale. The goal is to provide governments and businesses with the tools they need to make healthy, sustainable and affordable food available for all through true pricing.

Publications

Our latest published reports and other publications. There is a growing number of scientific and semi-scientific publications on true prices. Explore our work and discover how true pricing is gaining ground in research and policy.

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Partners & Funding